Newtown, Pa. (Conference News) - The Middle Atlantic Conference (MAC) is excited to announce a new partnership with Whistle Labs, a company that builds artificial intelligence tools designed specifically for college athletics administrators.
The partnership centers on two areas that take up a significant share of staff time at both the conference office and on campus: researching NCAA and conference legislation, and translating those rules into guidance that coaches, staff and student-athletes can easily understand.
"As college athletics continues to evolve at a rapid pace, streamlining compliance research and education is essential for both the conference office and our member institutions," said Megan Morrison, MAC Executive Director. "Whistle Labs brings a forward-thinking platform that leverages technology to drive efficiency across compliance and rules education. We are excited to collaborate with their team to elevate the operations of the Middle Atlantic Conference."
Using the Whistle platform, the MAC will be able to locate and interpret relevant legislation more quickly, supporting faster and better-informed responses to questions from member schools. The platform also allows users to produce branded educational materials, such as rules summaries and quick-reference guides, that break down complex regulations into clear, accessible language.
"Conference offices are being asked to do more every year," said James Gomez, Whistle Labs CEO. "We're excited to partner and help the MAC leverage AI where it actually saves them time, so the staff can put those hours back into their schools and student-athletes. We're looking forward to working alongside Executive Director Megan Morrison and her staff."
The conference office will leverage Whistle's AI-powered platform to streamline compliance research and enhance decision-making capabilities. The platform also provides tailored tools to create branded, easy-to-understand educational resources that simplify complex NCAA and conference regulations for staff and student-athletes.
About Whistle Labs
Whistle Labs builds artificial intelligence tools for college athletics, helping administrators handle the daily demands of compliance, operations and education more efficiently. Beyond its core platform, the company collaborates with partner institutions and conferences to design custom solutions that fit their individual workflows.
ABOUT THE MIDDLE ATLANTIC CONFERENCE
Located in Newtown, Pa., the Middle Atlantic Conference is an NCAA Division III conference comprising the Middle Atlantic Conference (MAC), Middle Atlantic Conference Commonwealth (MAC Commonwealth) and Middle Atlantic Conference Freedom (MAC Freedom).
Its 18 member institutions, located across three states, are: Albright College (Reading, Pa.), Alvernia University (Reading, Pa.), Arcadia University (Glenside, Pa.), Delaware Valley University (Doylestown, Pa.), DeSales University (Center Valley, Pa.), Eastern University (St. Davids, Pa.), Fairleigh Dickinson University-Florham Campus (Madison, N.J.), Hood College (Frederick, Md.), King's College (Wilkes-Barre, Pa.), Lebanon Valley College (Annville, Pa.), Marywood University (Dunmore, Pa.), Messiah University (Mechanicsburg, Pa.), Misericordia University (Dallas, Pa.), Neumann University (Aston, Pa.), Stevens Institute of Technology (Hoboken, N.J.), Stevenson University (Owings Mills, Md.), Widener University (Chester, Pa.), and York College of Pennsylvania (York, Pa.).